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Sr. Coordinator, Digital Marketing & e-Commerce

at Soylent

Posted: 3/12/2020
Job Status: Full Time
Job Reference #: dee376a3-f4e2-4321-8437-c851bdfa621a
Keywords: office

Job Description

Sr. Coordinator, Digital Marketing & e-Commerce

Los Angeles
Digital
Full-time

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Soylent Nutrition, Inc., the maker of Soylent and Coffiest, is a pioneer in food technology producing healthy, functional foods that are good for the body and the planet. In 2013, Founder and CEO Rob Rhinehart developed the first iteration in his kitchen after recognizing the need for a simpler, more efficient food source. Soylent uses science and technology to solve the challenges plaguing the current food system and work toward its mission of providing access to quality nutrition to people across the globe.

With its rapid expansion over the last four years, Soylent’s suite of products has grown beyond its original Powder, to ready-to-drink meals in 2015, flavor extensions, and its debut on Amazon Launchpad in 2016. Although available primarily online at
Soylent.com and on Amazon, Soylent recently announced its first foray into traditional retail with 7-Eleven in the Greater LA and Austin areas - the first major step in its retail distribution plan. Soylent's innovative products include the original Powder and 14oz Ready-to-Drink bottles available in Original, Cacao, Cafe Coffiest, Cafe Vanilla, and Cafe Chai.

Soylent Nutrition, Inc. believes in managing the Company and the product by never being complacent and staying on the cutting edge of food technology and nutrition. Working at Soylent Nutrition, Inc you'll have a platform to build cool things that positively affect the world with fun and dedicated people. We also have raised over $75M in funding from Google Ventures, Andreessen Horowitz, Lerer Ventures, and Y-Combinator. You’ll be able to help grow our small creative team and contribute your ideas to build this exciting brand and change the way people think about food. Soylent Nutrition, Inc. is headquartered in Los Angeles, CA.

SUMMARY OF THE POSITION:
This position will assist in developing and administering strong, innovative e-Commerce and digital marketing campaigns that use the latest in data-driven decision making, SEO, SEM, Paid Ads, Native ads, and online sales techniques. This position requires an experienced digital marketing and e-Commerce professional who understands site merchandising, content marketing, social media, link building, email marketing, analytics and performance reporting. The position reports directly to the VP of Digital & Ecommerce.

RESPONSIBILITIES:

Assist VP of Digital and e-Commerce in the development of global e-commerce marketing initiatives to support key seasonal/yearly strategic programs

Leverage tactics such as search engine optimization, site content and other levers to further increase site visibility, promote an omni-channel customer experience in order to enhance the consumer’s connection with the brand and products
Help manage the products catalog – uploads, asset management, maintenance, ensuring accuracy, image quality, etc
Assist in the execution of the eCommerce and promotional calendar
Assist in the day to day of our digital marketing efforts, including SEO/SEM, marketing database, email, affiliate and display advertising campaigns
Contribute to cross-functional monthly reporting and/or ad-hoc report requests to communicate performance results
Help measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

PROFESSIONAL EXPERIENCE AND QUALIFICATIONS:

Experience with web platform management, with a deep understanding of the competitive landscape.

Experience in coordinating SEO/SEM, marketing databases, email, social media and/or advertising campaign efforts.
Solid knowledge of web and mobile analytics tools (e.g., Google Analytics).
Experience with A/B Testing, usability studies, surveys, etc.
Some experience in website optimizing pages and sales funnels; as well as executing email marketing campaigns.
Resourceful and proactive, with strong organizational/project management skills and a keen attention to detail.
Ability to operate independently but respond to manager input and direction.
Strong ethics and values which support the organization’s goals and foster the appropriate culture.
Working knowledge of ad serving environment.
Strong understanding of digital marketing campaigns.
Analytical skills and data-driven thinking.
Strong writing and editing skills.
Strong communications skills with the ability to work collaboratively in a fast-paced, creative environment with team members at all levels.

BENEFITS:

Amazing Health, Dental, and Vision benefits
Life insurance and disability benefits
401(k)
Unlimited snacks, drinks, and lunches
Beautiful creative office in the heart of DTLA
Competitive salary
Some more serious perks we would love to share in detail!

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