Job: Vice President, Product Leadership - Mobile Advertising Effectiveness

Jobing Description

Description:
- Vice President, Product Leadership - Mobile Advertising Effectiveness (1103123)

Job Description

Vice President, Product Leadership - Mobile Advertising Effectiveness-1103123

Description

Leading advertisers and brands are embracing the explosion of mobile smartphones as an essential, highly differentiated, and targeted marketing channel. Today, Nielsen leads the industry in analyzing how mobile ad campaigns reach and influence their desired audience. Nielsen's Ad Solutions Practice seeks an industry leading product leader to develop and execute its mobile advertising product strategy.

The Vice President, Product Leadership would be responsible for:

* Driving mobile ad measurement product strategy and roadmap
* Oversee product development and management
* Coordinate product features and capabilities with the needs of Nielsen's leading client base
* Assess competitive landscape to differentiate Nielsen's mobile ad product portfolio
* Coordinate with product engineering to ensure timely development of mobile ad products
* Support Nielsen external sales initiatives and evangelize mobile ad products through industry outreach at major industry conferences and events
* Drive internal product education and training
* Manage both direct reports and cross-functional support group to deliver on client and product requirements

Qualifications

* 10+ years total work experience
* 5+ years of experience in mobile advertising
* 5+ years of experience in mobile smartphone product management or strategy
* 5+ years of experience with product management
* Strong knowledge of the media buying and selling environment
* Background in data analysis and insight
* Strong attention to detail and program management skills
* Strong verbal and presentation capabilities
* Ability to develop creative solutions to complex business challenges
* Relentless commitment to success
* Support up to 25% travel

Education Requirements:

* Bachelor's Degree in Marketing, Business, or related field essential; MBA preferred but not required

Job
: Product Management

Primary Location
: North America-US-CA-San Francisco

Organization
: Nielsen Mobile

Schedule
: Full-time

Shift
: Day Job

Public Referral Bonus

: 500US Dollar (USD)

Refer a friend for this job
Tell us about a friend who might be interested in this job. All privacy rights will be protected.Refer a friend